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                  <text>Research Project "Business Game as a Cultural Technique" (http://www.kulturtechnik.biz)</text>
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                <text>Myron Uretsky</text>
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                <text>New York University (Einsatz auch in: University of Iowa, Southern Methodist University, and Long Island University</text>
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                <text>Basiert auf dem Carnegie Tech Management Game &#13;
»The NYU MANAGEMENT GAME is a complex simulation of business enterprises operating in a competitive industry. It is designed to provide students with a compressed and integrative but realistic experience in the management and operation of a medium-sized, publicly held corporation. In this one-semester, intensive course, the students are exposed to the problems, uncertainties, stress, and opportunities that arise in managing a company for a simulated two-year period. The simulation program duplicates not only the actual operating, marketing, and financial transactions encountered in competitive business operations, but also the internal problems of operating in a management group under conditions of limited time and resources, rewards and penalties, and high stress.« (Uretky 1973, 223). Export nach u.a. Ungarn / Karl Marx University in Budapest (Uretzky 1973)&#13;
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                <text>Arnold Corbin (?)</text>
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                <text>“The purpose of the game is to design the sales territories for the sales force so as to obtain that distribution of a given number of salesmen by territory which will yield the optimum total sales volume for the entire country” (Davis/Wurth 1965, 92)</text>
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                <text>Strauss 1974, 65</text>
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                <text>Bankwesen, Top-Management; „Quarterly decisions by the top management of a bank in the amount of callable and non-callable loans to be made, and rediscounted purchase or sale of government bonds and securities, and the amount to be transferred to or from the FRB reserve account.“ (Kibbee/Craft/Nanus 1961, 317f)</text>
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                <text>Kibbee/Craft/Nanus 1961, 315ff; Greenlaw et al. 1962, 282f; [Cohen 1960]</text>
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            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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                <text>Richard D. Irwin</text>
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          <element elementId="41">
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            <description>An account of the resource</description>
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                <text>“Designed to teach a prescribed set of economic principles. This text or workbook is used to supplement a standard economics text. It is an entire course in microeconomics. Involves: Fundamentals of price system, equilibrium of demand, principle of profit maximization, structure of industry, collusion and restriction of trade.” (Davis/Wurth 1965, 86)</text>
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                <text>1965 (maybe earlier)</text>
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            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
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                  <text>Early Business Games (US and Germany)</text>
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              <name>Description</name>
              <description>An account of the resource</description>
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                  <text>List of early business games / business simulations, primarily developed in the USA and Germany</text>
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              <name>Creator</name>
              <description>An entity primarily responsible for making the resource</description>
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                  <text>Research Project "Business Game as a Cultural Technique" (http://www.kulturtechnik.biz)</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Qual-Man-X</text>
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          <element elementId="39">
            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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              <elementText elementTextId="109391">
                <text>--</text>
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          <element elementId="45">
            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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                <text>Ohio State University</text>
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          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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                <text>“A quality control exercise in which a series of successive problems confront the player. Alternative solutions for each problem result in costs (including dollar measurement of time required to reach a decision) and a probability of incurring a later consequential problem, or an assessment of an expected value of the alternative against the player. Game emphasizes use of statistical sampling and expected value among solution techniques” (Davis/Wurth 1965, 82)</text>
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            <name>Source</name>
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              <elementText elementTextId="109394">
                <text>Davis/Wurth 1965</text>
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            <name>Date</name>
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                <text>1965 (maybe earlier)</text>
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          <element elementId="38">
            <name>Coverage</name>
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            <element elementId="50">
              <name>Title</name>
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              <name>Description</name>
              <description>An account of the resource</description>
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                  <text>List of early business games / business simulations, primarily developed in the USA and Germany</text>
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              <name>Creator</name>
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    <elementSetContainer>
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            <description>An entity primarily responsible for making the resource</description>
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                <text>G. W. Calins / B. J. May</text>
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          <element elementId="45">
            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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                <text>U. S. Air Force School of Systems and Logistics-Hill</text>
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          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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                <text>“An exercise in the repair parts provisioning process, designed to provide students with an opportunity to apply and test their technical knowledge and management skills in procedures and techniques of provisioning. The game runs through five phases of the process from time-phasing to support of the weapons system.” (Davis/Wurth 1965, 81)</text>
              </elementText>
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          </element>
          <element elementId="48">
            <name>Source</name>
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                <text>Davis/Wurth 1965</text>
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            <name>Date</name>
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                <text>1965 (maybe earlier)</text>
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          </element>
          <element elementId="38">
            <name>Coverage</name>
            <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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                <text>USA</text>
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              <name>Title</name>
              <description>A name given to the resource</description>
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                  <text>Early Business Games (US and Germany)</text>
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              <name>Description</name>
              <description>An account of the resource</description>
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                  <text>List of early business games / business simulations, primarily developed in the USA and Germany</text>
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              <name>Creator</name>
              <description>An entity primarily responsible for making the resource</description>
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                  <text>Research Project "Business Game as a Cultural Technique" (http://www.kulturtechnik.biz)</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>PROMAR (=The New Product Marketing Game)</text>
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            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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              <elementText elementTextId="109377">
                <text>C. Samuel Craig / Lawrence A. Brown / R. Zeller</text>
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          </element>
          <element elementId="45">
            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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              <elementText elementTextId="109378">
                <text>--</text>
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          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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              <elementText elementTextId="109379">
                <text>“During the game the player makes decisions about: (l) the&#13;
number, size, and location of retail outlets for a new product;&#13;
(2) the price of the new product; (3) the advertising expenditure; (4) borrowing expansion capital or repaying loans; and (5) utilizing available information about the game world and his own performance. The game decision-making environment changes from time interval to time interval on the basis of these decisions.” (Craig/Brown 1978, 32)&#13;
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              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="109380">
                <text>Craig/Brown 1978</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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              <elementText elementTextId="109381">
                <text>1977 (maybe earlier)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="38">
            <name>Coverage</name>
            <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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                <text>USA</text>
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            </elementTextContainer>
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              <name>Title</name>
              <description>A name given to the resource</description>
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                  <text>Early Business Games (US and Germany)</text>
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              <name>Description</name>
              <description>An account of the resource</description>
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                  <text>List of early business games / business simulations, primarily developed in the USA and Germany</text>
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              <name>Creator</name>
              <description>An entity primarily responsible for making the resource</description>
              <elementTextContainer>
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            <name>Title</name>
            <description>A name given to the resource</description>
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          <element elementId="39">
            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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              <elementText elementTextId="109370">
                <text>Arnold Corbin (?)</text>
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            <name>Publisher</name>
            <description>An entity responsible for making the resource available</description>
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                <text>McGraw-Hill</text>
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          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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              <elementText elementTextId="109372">
                <text>“The game involves the introduction of a new product. The objective of the game is to select the optimum combination of channels of distribution, price and advertising investment to maximize profit. It also involves elasticity of&#13;
demand, variable cost analysis and marginal analysis. The game is self scoring.” (Davis/Wurth 1965, 77)&#13;
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              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
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              <elementText elementTextId="109373">
                <text>Davis/Wurth 1965</text>
              </elementText>
            </elementTextContainer>
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            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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              <elementText elementTextId="109374">
                <text>1964</text>
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            </elementTextContainer>
          </element>
          <element elementId="38">
            <name>Coverage</name>
            <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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                <text>USA</text>
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  <item itemId="6601" public="1" featured="1">
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              <name>Title</name>
              <description>A name given to the resource</description>
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              <name>Description</name>
              <description>An account of the resource</description>
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                <elementText elementTextId="66193">
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              <name>Creator</name>
              <description>An entity primarily responsible for making the resource</description>
              <elementTextContainer>
                <elementText elementTextId="66194">
                  <text>Research Project "Business Game as a Cultural Technique" (http://www.kulturtechnik.biz)</text>
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            </element>
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    <elementSetContainer>
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          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
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          <element elementId="39">
            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
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                <text>Arnold Corbin (?)</text>
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          <element elementId="45">
            <name>Publisher</name>
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                <text>McGraw-Hill</text>
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          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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              <elementText elementTextId="109365">
                <text>“The game is used to dramatize the importance of sound management of salesmen's time and to show how careful itinerary planning can optimize the pay off of increased sales and higher commissions. This game is self -scored with all necessary forms given.” (Davis/Wurth 1965, 75)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
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                <text>Davis/Wurth 1965, 75</text>
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          <element elementId="40">
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              <elementText elementTextId="109367">
                <text>1964</text>
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            </elementTextContainer>
          </element>
          <element elementId="38">
            <name>Coverage</name>
            <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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              <elementText elementTextId="109368">
                <text>USA</text>
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