Executive Action Simulation

Dublin Core

Title

Executive Action Simulation

Creator

Lowell Herron

Publisher

Clarkson College of Technology

Description

General Management; “Quarterly decisions by general management in price, advertising, research and development, market research, plant capacity and schedule, hire and fire salesmen, declare dividends and float loans. Single industrial or consumer goods sold competitively in four regions with variations” (Kibbee/Craft/Nanus 1961, 318)

Source

Kibbee/Craft/Nanus 1961, 315ff; Greenlaw et al. 1962, 22, 223-224, 225-229, 236, 289-290; Dale/Klasson 1964

Date

1960 (?)

Coverage

USA

Citation

Lowell Herron, “Executive Action Simulation,” Learning Games Initiative Research Archive (LGIRA), accessed May 2, 2024, http://lgira.mesmernet.org/items/show/2534.

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